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    Main | Google and Yahoo: The Snowball Effect Has Begun! »
    Saturday
    05Jul2008

    Lead Generation at Renegade University

    Lead generation is usually on the top of a business owner's list - obviously, you have to have customers to survive.  This blog was conceived as a record of the progress I make in my business and with the hopes of saving others time and money by benefiting from my mistakes and triumphs. So I sat down today and did some figuring as to what kind of results I have been getting in terms of generating leads.

    Where I was One Year Ago

    A year ago, I started in my first MLM. Six months later I was in debt and had exactly 1 active person on my team. I started over and decided to focus on educating myself, learning about the business and marketing before even attempting to do any more recruiting.   I started out by reading Ann Sieg's The Renegade Network Marketer.  I built an SBI website - no small undertaking since I had never done anything other than use my computer for emailing friends up to that point!

    What Happened After Joining Renegade University

    Four months ago, I joined Renegade University. I had a list with one name on it at the time. I knew nothing of blogs, social marketing, attraction marketing or anything about business in general. Here is what has happened in terms of lead generation since I joined Renegade University:

    In the first three months I had 139 views on my SBI website. Then I joined RU and in the next four months I had 789 views.  I built a second site which has brought 861 visitors in 4 months.

    My blog here at Squarespace has brought and estimated 4000 visitors in the past four months. I have to guess because the records only show me for the past month but a couple of months ago 2500 visitors came in one day, so I'm being conservative with my estimate. The past month there have been 890 unique visitors with an average of three subscribers a day.  In the past seven days, there have been visitors from 12 different countries.

    My articles at ezine articles, hubpages, and squidoo have brought 1926 visitors in the past three months - 4 months for squidoo.

    My YouTube videos have had 677 views since I first joined one month ago.

    The Grand Total:

    That all adds up to 8,253 visitors to  my content in the past four months. 8,253!

    Keep in mind that these are people who found me - attraction marketing brought qualified prospects to my virtual door!

    Can you imagine trying to talk to that many people one on one?  

    Many of these people come back or subscribe to my newsletter or blog RSS.  That means I get to continue to build a relationship with them over time. Almost every day I get a call or email from someone wanting to know more about what I do.

    I've been asked to guest blog on a high ranking blog called tamalanwar.com which also helps my articles rank high on the search engines.  Did I mention I frequently rank on page one of Google and Yahoo? 

    Do I feel like I'm now on the right track to build my business?  You betcha!  Thank you Mike Klingler and Renegade University as well as all my fellow students who have helped me learn and grow.

    Let Me Be Your Guide to Lead Generation

    I am now a Guide at Renegade University and would love the opportunity to show you the things I've learned.  If you are wanting step by step network marketing training, come join me.  Try out the free training for as long as you wish and then upgrade for $1 and take the next week to see everything offered at the Professional level. After 7 days, you can go back to the free University level or remain a professional for $39.95 a month.  You won't find this caliber of training for that small amount very often! 

    See you on the internet!

    Reader Comments (4)

    Just curious, with all those views to your unique content, how many people have you actually converted to being a member of your MLM team?
    Traffic is wonderful, sponsoring folks is much better still.

    August 3, 2008 | Unregistered CommenterTodd Schafer

    Barbara has written some great content here on how
    new people just starting out in the business can attract
    customers to their business.
    No company out in the U.S. or anywhere is going to have
    sales without investing quality time in how they will promote
    those products , heck, if you all have read the news lately, even
    Sears are closings their doors.
    Who would of thought? Companies no matter how large are always
    going to down size to save money, it's good business. Not to the
    employee, rather the employer.
    Good and direct content to a targeted customer base is always key
    in sales. Thats how Bill Gates rose to the TOP.

    Keep up the good work Barbara
    Remember, it takes dreams to set your company on it's course.
    It is a matter of how well you present you content.

    Norm Seavey
    Business email www.hotjenday@aol.com
    Americlense Technologies

    August 5, 2008 | Unregistered CommenterNorm Seavey

    Thank you, Norm. I am happy to see that as we "progress" we are getting back to the good old days when a more personal relationship with customers was the norm. It's like a Mom and Pop Shop on a global scale!

    August 5, 2008 | Registered CommenterBarbara Silva

    Hey, Todd - that is the million dollar question, isn't it? Well, in the company that has zero $ investment up front, I have 40 members up from 0.
    I have 31 coaching students through Renegade University.
    This is part of the process of giving value and letting them get to know what it is like to work for me before presenting my "backend products" which include my opportunity and private coaching.
    My first real presentation of my opportunity will be inlcuded in my upcoming ebook.
    I am now at a point where my clients are ready to take the next step with me -- so we'll see what happens. I'll let you know!

    August 5, 2008 | Registered CommenterBarbara Silva

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